ADELAIDE
THE
CREATOR
BRANDING EXPERT
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BUSINESS CONSULTING
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CONTENT CREATOR
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BRANDING EXPERT ✦ BUSINESS CONSULTING ✦ CONTENT CREATOR ✦
Decoding Culture. Building Better Brands.
Adelaide Matte is a brand strategist, creative director, and entrepreneur whose work sits at the intersection of culture, branding, design, and human behavior.
Raised in a family of entrepreneurs, Adelaide developed an early understanding of business and creativity. While attending the University of Alabama, she launched her first venture, a tutoring business, which sparked her interest in building brands and shaping customer experiences. With an iced coffee, a laptop, and a clear vision for creating something of her own, she founded AMD Creative during her senior year and has been building it ever since.
Since 2017, AMD Creative has partnered with more than 800 organizations across hospitality, food and beverage, lifestyle, nonprofit, healthcare, professional services, and more. What began as a solo venture has grown into an award-winning remote agency serving clients across the United States and internationally.
Adelaide’s work has been recognized with seven ADDY Awards for excellence in design and creative advertising. She was also named to the Birmingham Business Journal Top 30 Under 30 for her contributions to entrepreneurship and the creative industry.
Beyond agency leadership, Adelaide has always been driven by a central question: why do some brands become iconic while others disappear into noise?
Her work is grounded in the study of culture, visual trends, typography, consumer behavior, and the psychology behind human connection. She focuses on understanding how cultural movements shape perception and how brands can position themselves with clarity and relevance.
Through research, observation, and strategic creative thinking, Adelaide helps founders and businesses develop stronger brand positioning, clearer messaging, and more meaningful creative direction.
Whether analyzing emerging design trends, exploring new cultural environments, or advising growing businesses, her focus remains the same: understanding what makes people connect and translating that into impactful brand growth.
She studies culture, design, and human behavior to understand what makes brands resonate and help businesses translate those insights into meaningful growth.
CLEAR creative DIRECTION
FOR YOUR BUSINESS
Most brands do not struggle with content. They struggle with clarity.
They are producing visuals, posting consistently, and following trends, but still not seeing real brand recognition or emotional connection from their audience.
I work with founders and businesses to change that.
My consulting is rooted in cultural research, brand strategy, and design thinking. I study how culture moves, how audiences shift, and how visual language shapes perception. Then I translate that into clear positioning, stronger storytelling, and a brand identity that actually resonates.
With a background in building an award-winning creative agency and working across more than 800 clients in hospitality, lifestyle, food and beverage, nonprofit, and service-based industries, I bring both strategy and execution to the table.
This is not surface level advice. It is deep brand work that helps you understand who you are, how you are perceived, and how to align your brand with the audience you want to attract.
consulting packages
Personalized Consulting Call - 250
One time payment
One hour long 1:1 session with Adelaide
This is a focused, high-impact session designed to give you immediate clarity and direction on your brand.
In this session, we identify what is working, what is not, and what is missing from your current brand positioning.
We can cover:
Brand direction and positioning feedback
Content and social media strategy
Posing and how to film yourself
Messaging and audience alignment
Visual identity and aesthetic guidance
Growth and differentiation strategy
What you walk away with:
Clear next steps, strategic direction, and actionable recommendations you can implement immediately.
This is best for founders who need expert eyes on their brand and want clarity without a long-term commitment.
POPULAR
3 Month Brand Strategy Intensive - 999
Three 1 hour long 1:1 customized sessions with Adelaide
What we work on:
Brand positioning and identity clarity
Audience and market analysis
Cultural and trend alignment for your industry
Visual direction and aesthetic refinement
Messaging and storytelling structure
Content strategy aligned with business goals
Action plan for implementation across platforms
This is a high-touch consulting experience designed to completely reposition your brand and give you a clear creative and strategic direction.
Over three months, we will refine the foundation of your brand and build a system that supports long-term growth.
What you walk away with:
A fully clarified brand direction, a strategic content framework, and a clear understanding of how to show up in your market with authority and consistency.
This is for founders, creatives, and business owners who are ready to elevate how they are perceived and build a brand that lasts beyond trends.
Three payments of $333
What People Are Saying
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Adelaide is creative, hard working, fun, and easy to work with.
— J.M.
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Adelaide took my ideas for my business and brought them to “life”!!
— B.L.
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Adelaide is clear in her communication and offers clear direction.
— F.M.
YOUTUBE CHANNEL
I believe you need to practice what you preach.
Alongside my work in brand strategy and creative consulting, I am also a creator at heart! I genuinely love storytelling, documenting life, and exploring ideas through content.
My YouTube, Instagram, and TikTok are where I share mini vlogs from my everyday life, creative process, and experiences as I build, travel, and grow both personally and professionally.
This space is where strategy meets real life.
LET'S GET TO WORK
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LET'S GET TO WORK ✦
ready to make your brand undeniable?
let’s chat.
